Guides for authors
What we have learned making trailers, written for authors deciding what to do.
Free: The Book Trailer Playbook, by email
How much does a book trailer cost in 2026?
Real 2026 book trailer prices, from $10 marketplace gigs to $5,000 agency packages, and what you actually get at each price.
How to make a book trailer: a step-by-step guide for authors
Plan, script, film and edit a book trailer yourself with AI tools, and know when it's worth handing it to a studio.
Do book trailers sell books?
What the evidence says about book trailers, BookTok and video ads, and how to use a trailer so it actually helps sales.
AI book trailers: what authors should know before using one
Disclosure rules on Amazon, TikTok and Instagram, how readers feel about AI, rights, and how to use AI video without hurting your book.
Cómo hacer un booktráiler para tu novela
Guía paso a paso para crear el tráiler de tu libro: idea, guion, personajes, voces, música y formatos para TikTok, Instagram y YouTube.